Your product or service is strong. Your website is solid, but still, you worry you’re not getting as many visitors as you’d like. The benefits of creating a stimulating and thought-provoking technical content blog are becoming too obvious to ignore. You are considering ramping up your blog by hiring an in-house team or getting a technical writing agency to help with the content production, but you’re not sure where to start.
When clients in a similar position as you come to us, they often have many ideas of what to write about but don’t quite know how to work with an internal or external technical writing team to make these ideas a reality.
In this article, we share the four-step process that we use to help you create a solid plan for your technical content.